Big RocketBig Rocket's 'Trim" project is one of the best in book winners in Creative Reviews photography annual, published with the october issue of Creative Review.
Big Rocket (aka James and Will) shot trim, which is a series of before and after portraits at a barber shop in Soho, London.
"We are interested in the idea of how a person's image changes through the process of a simple haircut. We chose a £6 barber in Soho and set up a small studio area inside the shop, where we photographed the customers before and after their haircut. We wanted the two images to be shown side by side as one image, to highlight the change - We stayed in the barbers for a day and photographed literally anyone that agreed to do it, we are very used to working with the public through other projects, such as previous series on trainspotters, skaters and prison officers, so we managed to photograph a broad selection of customers."
I really like the idea of these images, at first glance i thought they had been manipulated to look so subtley different, I intend to explore this more in my own work, whether this project could have worked if it all had been set up and the change in appearance was achieved digitally.